"Chenhui Cup" the first ten marketing people in China's lighting industry: Sun Yue (Figure)

- Sun Yue

Honor belongs to the new Teli team reporter: Mr. Sun, hello, congratulations on your search for the top ten marketers. You are the only person who has won the two awards of “Top Ten Outstanding Persons” and “Top Ten Marketers”. Personally, which award do you think is more important? What are the practical significance of these two awards for New Terri? Sun Yue: As far as I am concerned, I really don’t value personal glory and gains. The reason why Li made a little achievement is entirely because of the excellence of the new Terri team. I am only one of the representatives of this team. These two awards are of course important for Xin Teli, indicating that more people are paying attention. Affirming the growth of Xinteli, it will also encourage us to continue to move toward higher goals, because once we stop, the industry colleagues will begin to doubt the gold content of the two “Ten” honors of New Terri, so honor It will become one of the driving forces for the continuous improvement of Xinteli. Can't rush to kill chickens and get eggs. In recent years, due to the deteriorating competition in foreign markets, more and more lighting export companies are trying to switch to the domestic market, but the real success stories are Many, but the new Teli has achieved great success. Take the actual operation of the new Teli as an example, please talk about the elements that the lighting export enterprises need to successfully transfer to the domestic market? Sun Yue: These questions should be experts and scholars. The subject of research. New Terri is not doing domestic sales when it is not good for export, but only operates the domestic market when it needs to operate the domestic market to taste its own brand; the experience of New Terri does not necessarily have the promotion value, because the new Terry The state of the company is not in common with the actual situation of other companies. We don't want to misunderstand the children. If you must say what experience Xintaili has, I think it is nothing more than the following: (1) Carefully and conscientiously do product research and development; 2) Conscientiously adhere to quality control; (3) Conscientiously adhere to brand promotion; (4) Conscientiously and conscientiously do customer service. Reporter: Although the profit rate of the new Teli franchise store is above 95%, but in the war In the domestic market, you have also encountered some problems. For example, the profitability of a few franchisees needs to be improved. Of course, we are not short about the new Teli, but we want to know about it. What are the key issues that need to be circumvented when moving to the domestic market? Sun Yue: In fact, the operation of domestic and foreign markets is the same, can not be eager for quick success, killing chickens and taking eggs, all need to have a long-term strategic vision. The product itself is the key, good products are the "sales" The basis, domestic sales, and export sales. Of course, it is more important to establish long-term and stable partnership with customers, because the construction of channels and brands depends on them. The biggest difference is inventory management reporter: As far as I know, domestic sales and There are big differences in the management mode of export sales. How do you combine these two management models? Sun Yue: As long as the domestic and international markets are regarded as a global market, many problems will be solved. The difference is actually Differences in people's perceptions. If the domestic and foreign products are consistent, the supply channels are consistent, the R&D and manufacturing processes are consistent, and the quality is consistent, the difference will be small, and the biggest difference will be the difference in inventory management. Reporter: Compared with foreign merchants, what do you think is the biggest advantage of domestic merchants? What places need to learn from foreign businesses? And how will New Terri help the business to improve? Sun Yue: As a company facing the global market, I don't think that there are advantages for both domestic and foreign merchants. Foreign merchants in the market expansion and brand promotion, in the development and protection of intellectual property rights, it is worthwhile for domestic manufacturers to learn together. In addition to doing a good job of doing what a manufacturing company should do well, Xinteli is also committed to improving the core competitiveness of its partners and seeking a win-win situation for cooperation. This is not a slogan, but what we do every year and every day. thing. Reporter: You have won this award because of the joint efforts and close cooperation of family members, employees and partners. What do you have to say to them here? Sun Yue: Sincerely thank all the people behind the scenes and behind the scenes who care about and support the new Terri. Without you, there will be no new Terri's today and tomorrow!


1

Octagonal Steel Pole

Octagonal Steel Pole,Octagonal Steel Pole For Medium-Voltage Lines,Galvanized Longitudinal Welded Steel Pole,Octagonal Galvanized Steel Pole

Jiangsu Baojuhe Science and Technology Co.,Ltd. , https://www.galvanizedsteelpole.com