In 1990, Tong Bu, who was one year away from high school graduation, was able to “push†from Fengkai County in Zhaoqing to the lighting industry in Zhongshan Guzhen. Start from the apprentice step by step, and achieve the company's executives. Years of work history, so that Tongbu can have a large number of network resources.
In 2000, Tongbu was able to create his own lighting company. Its products are positioned in the mid-range and named "Zhenxiong". "What do consumers need and what I sell?" This idea, which is completely rooted in the market economy, has made "Zhenxiong" beat many opponents and has seized a large market share across the country. Since then, with the continuous improvement of people's living standards, the rise of the high-end lighting market has allowed Tongbu to see the prospect of making the company bigger and stronger. In his view, on the one hand, he has completed the original accumulation, and has a certain working capital; on the other hand, in the lighting specifications, grades, cultural content, etc., the increasingly fierce lighting industry competition, calling for more creative The product appears.
In 2004, Tongbu was able to adjust the product structure. Based on the “Zhenxiongâ€, advanced technology materials were used to make breakthroughs in technology, creating a “top†crystal lamp with a variety of lighting features and grace. This change quickly made Tongbu taste the sweetness - "home" not only the retail situation is gratifying, but also enthusiastically sought after by engineering users, and even "into" the Ningxia Hui Autonomous Region People's Congress Standing Committee.
"For the ever-changing lighting industry, old-fashioned means death." The children who have been working in the lighting industry for 17 years can feel deeply.
At present, "Zhenxiong" has won many honors, and the "home" crystal lamp has also been rated by the authoritative department as "China's best-selling brand" and "China's top ten assured brand". In the business world of Tongbu Neng, these two brands are like a fascinating couple.
However, the child's step can not be satisfied. "In the future, 'Zhenxiong' will achieve the national crystal lamp industry sales champion, 'Home' will become the leading brand in the domestic and international lighting industry." In the interview, Tongbu can make a "bold" prediction without any ignorance.
Every successful person has his own rules. Tong Bu can admit that his own law of success is "to die and to live." For example, he said that in 2003, he promised to make a new breakthrough in business performance and buy a new BMW. He let many people witness that if he did not achieve his goal, he would punish himself to wear a skirt to work for a week, and in the ancient town. People's Square streaks in a circle. Under the pressure of this self-challenge, he finally achieved success. "Once people have the pressure, they will go out of their minds more and more. Putting themselves in a situation of no retreat will make them more likely to get a chance to be born again because they want to face, fearing failure in the eyes of everyone."
The lighting illuminates the life, and it also shines brightly on the heart of the child.
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