Recently, Harbin Mercure International Lighting City quickly announced the disintegration of the market and caused a shock in the local area. I remember that on August 28, 2005, in the gongs and drums, Harbin Mercure International Lighting City officially opened, its hardware facilities, large market area, can be called the best city in the three provinces at the same time, also for Harbin The lighting market has brought a lot of energy and competition. Why did the lighting city that was influential two years ago come to an end?
2006: Happy and sad
According to most merchants in the United States, Mercure International Lighting City has fallen into such a field, and the matter goes back to the 17th Harbin Fair on June 15, 2006. This year's Harbin Fair, Harbin Mercure Lighting City has successfully become the branch of the lighting section of the Harbin Fair. As a result, Mercure International Lighting has become a never-ending lighting exhibition hall, which has greatly enhanced the visibility of the Mercure lighting market, and as a result, the second investment has been carried out smoothly.
After the conclusion of the Harbin Fair, the Mercure lighting market first notified the merchants in the form of a notice: due to the poor management of the market, in order to safeguard the interests of everyone... The company decided to rent-free tax year, when to rent, and notify. The merchant is very happy to get this news. However, the good times did not last long, the market management office suddenly talked about renting, but before that, each merchant had three months of rent, which was handed over to the market management office in the form of a deposit. However, the Market Management Office said that the previous three months of rent had been used up, so that everyone can continue to pay. Because of this incident, very few merchants have also withdrawn from the Mercure.
Since then, after a few months of peace, the bad days will follow. The market began to stop heating. It is well known that in the winter in Harbin, there will be no heating days. After that, the power outages and water cuts will come again. The merchants complained that the markets such as market blackouts and water cuts are closed. And this kind of thing, it is understood that there is a bad relationship between Harbin Mercure Lighting City and the landlord Harbin Wanjiyuan, Mercure lighting has passed this loss on the business.
In December 2006, the government informed the Mercure lighting market to relocate because Harbin Shoes City had to move in. Therefore, the market should inform the merchants to let the merchants pick up the goods in advance. Most of the merchants told reporters: At that time, it was impossible to pick up the goods, because this time is the peak season, just purchased from Zhongshan.
2007: Many urgent problems to solve
In February 2007, the Marketing Management Department said to the merchants: The rent was free in February. In March, the Mercure Management Office did not have any written and verbal notice to the merchants whether they had to pay rent. The merchants believed that the rent-free rent in February was extended. policy. The Mercure lighting market said that merchants are resisting renting, and that merchants must be moved out before May 1st.
On the afternoon of March 15, 2007, before the announcement of the disintegration, the Marketing Management Department also assured the merchants that everyone can rest assured that the goods were purchased, so the merchants purchased a large amount of goods. Luo Chengqing of Ou Ai Lighting said: "I used to be an accessory. I listened to my friends and said that I found that the lighting industry has relatively high profits and the facade is very clean and upscale. Therefore, all the funds and houses are put into full pressure. just now……"
For compensation, each merchant has a contract to negotiate with the management office. As a result, Manager Wei, one of the heads of market management, said to Zhang Long, the first business owner of the conversation: "You don't have any money, and you still owe money to the mall. You don't have money, and you have to resist rent." The market side said to the merchants: "We only have 1 million yuan, give you points, love or not, no light to resist."
According to the merchants, the Harbin Mercure lighting market is a kind of investment attraction, and the Harbin municipal government has a risk of 5.5 million yuan. Currently, the government defaults, and the government has promised double compensation to the Mercure Lighting City of 11 million; There is also an agreement between the lighting city and Wanjiyuan (the landlord), the margin is 5.5 million, and the million-yuan source will also lose 11 million in violation of the contract; in addition, the shoe city relocation here also gives the Mercure a compensation, mainly to compensate for the renovation fee. It is also double. The three together have nearly 30 million yuan. The hope of the merchants for the Mercure is that the Mercure Mall should compensate the merchants for the normal losses.
Nowadays, at the May 1st Golden Week, it is also entering the peak season. This is an urgent problem for the market and for the Mercure merchants. Where will the Mercure merchants go?
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