Focus on high-smart small appliances

On October 17th in Shunde, Guangdong, Ms. Guo Keqing, Marketing Manager of SKG Electric Co., Ltd., received an exclusive interview with Zhongguancun Online and Wanwei Home Grid.

Emphasize network marketing to be a true e-commerce platform

"SKG is positioning global sales. The main sales channels are network channels, such as domestic large-scale and foreign markets. The major consumer channels are in the domestic B2B platform in Jingdong Mall, Dangdang, Suning, etc. This large-scale .B2B platform is in Taobao. There are black cat originals, Alibaba has cooperation." Talking about the sales model, Ms. Guo Keqing said: "In the foreign part there are Ebay, Amazon, 168 and other sales of our products, and we are keeping up with the state-owned sales e-commerce platform. The routes we follow are all lines of e-commerce sales channels. It is important to emphasize that SKG is a local Chinese brand. Our highest expectation is to lead small Chinese home appliance companies to become true e-commerce platforms.”

Experience the C2B model to make SKG products reach every corner of the world

"How can e-commerce be a better C2B model and truly be the number one user? Before we put Ma Yun forward, we will also conduct real research and trials on C2B during the entire January-August period of this year. Say that SKG is one of the advocates of the C2B model, we are also really in line with user needs, that is, guided by the needs of users and guide the sales of merchants, so that small batches, batches, and flexibility can provide the best quality for our consumers and discover them. To meet the needs of their products.” Ms. Guo Keqing, Marketing Manager of SKG Electric Co., Ltd. told reporters: “Build our online store to realize customer satisfaction through the discovery of consumer psychological needs and potential demand through our supply chain. Docking, truly is to create value for the company from the customer's point of view.The project has been approved by the Guangdong Electronic Commerce Association since it was launched for six months, and the mall developed by our C2B model has also been recognized by the Guanggou Network Committee. Also hope to be able to get really further communication with consumers through this project Let SKG products come to every corner of the world. "

Cooperate with Suning to Perfect Small Appliance Service

In the face of the aftermarket problem of small household appliances, Ms. Guo Keqing told reporters: “SKG and Suning signed the after-sales agreement. In January 2011, they signed a strategic cooperation goal. It is aimed at the after-sales problems of SKG on the Internet and online shopping. Suning signed an agreement to fully solve the problems that users found that they did not have the means to deal with the quality problems after purchase, or that they could not find the route of complaints.SKG was fully supported by Suning Electronics in 2011 and 2012, and thanked Suning for its sales service. ."