Weibo leads the social data analysis or create brilliant

With the increasing popularity of microblogging, people gradually began to break away from the stage of “playing microblogging”. From Weibo, people have gained inspiration, and to a certain extent, they have also increasingly discovered the commercial use of Weibo. Weibo can not only help business users increase brand influence, but also increase the degree of diffusion and maximize the commercial value of commercial users.

Just as with stock evaluations, microblogs that entered the "golden age" have begun to assess social influence. However, one of the major issues in evaluating the influence of Weibo has always been the authenticity of the assessment. Looking at the "astronomical" figures in the assessment of influence, it is hard to believe that it is the true value of Weibo.

Digital virtual height is a big problem in the evaluation community as a whole, but not all evaluation websites are. As a website based on social network open platform for data statistics, analysis, and mining, Weibo Fengyun is relying on the attitude of “reality-based, complete data” to be able to stand out from many evaluation sites and become a microblog. Assess industry leaders.

As an open social networking platform, Weibo Cloud aims to “data authenticity” and has pioneered the entire back-end monitoring technology. Here, after we log in, we can perform full-scale full account monitoring in the background.

As an appraisal website with an independent third-party analysis tool, Weibo is the first independent analysis technology to create an ecological analysis chain based on five core elements: influence ranking, active rate ranking, attention rate, PR value, and active fan rate. Allow users to experience the most truthful, comprehensive, most convenient and most specific assessment of Weibo's influence.

In addition to this, in order to maximize the integrity of the data, Weibo is the first to launch real-time topic monitoring and real-time monitoring of brand reputation. Not only make the data more intuitive and specific, but also more connected to the era of network cloud.

According to a senior blogger from Weibo, the transmission path analysis report and the analysis report timing push are the highlights of this revision of Weibo. With the rapid development of the information age, the report on the analysis of communication paths can provide clearer, more comprehensive, and more intuitive disclosure of the dynamics of microblogs and microblog audiences. The periodic analysis of the report will comprehensively improve the brand effect and better spread the commercial value of the Weibo platform.

"Based on reality, longer than reality, and true to reality" is the slogan and motivation for Weibo's unremitting advancement. "To make the most accurate assessment, to be the most realistic website, and to do the most comprehensive analysis" is also a long-term struggle for Weibo. The goal is!