December 19, according to foreign media reports, the war between Apple and Microsoft has a long history. In the 1980s, the two giants started their battles in the "desktop computing" field. Apple has been convinced that "as long as the quality and design are good, people will buy even if they are expensive." Jobs's strategy is indeed correct. Apple has already won a Niche Market for itself, and Apple's users have its products. High loyalty. Bill Gates has adopted different strategies for Microsoft. Microsoft does not take the "noble" route, but hopes that each device will use Microsoft's products. This makes Microsoft's software successful on the road to desktop computers.
Now history is repeating itself, but the battlefield between Apple and Microsoft has turned to the mobile phone market. Apple introduced the iPhone4S mobile phone with its iOS5 operating system to the market. Apple still firmly believes that "as long as the product is good, people will buy it. The price is not important." On the other hand, Microsoft introduced the new version of Windows Phone7, code-named Mango, to the market. 5 mobile phone operating system, and this operating system is becoming increasingly important, Microsoft hopes WindowsPhone7.5 can pave the way for its similar Tablet PC Windows8, because the use of Mango's familiarity will enable users to use Windows tablets become easier.
Judging from the history of competition, the focus of the battlefield between Apple and Microsoft in the future will shift to the iPhone4S and the Nokia Lumia800 running Microsoft's Mango. Before Apple introduced the iPhone 4S in India last month, there were several different rumours about the new Apple iPhone product, but Apple did not directly introduce the iPhone 5. Instead, it continued to use the iPhone4, which has no "retreat or decline," and introduced the iPhone 4S with a dual-core A5 processor. In fact, the iPhone 4S and the iPhone 4 are not essentially different in their everyday use.
Now history is repeating itself, but the battlefield between Apple and Microsoft has turned to the mobile phone market. Apple introduced the iPhone4S mobile phone with its iOS5 operating system to the market. Apple still firmly believes that "as long as the product is good, people will buy it. The price is not important." On the other hand, Microsoft introduced the new version of Windows Phone7, code-named Mango, to the market. 5 mobile phone operating system, and this operating system is becoming increasingly important, Microsoft hopes WindowsPhone7.5 can pave the way for its similar Tablet PC Windows8, because the use of Mango's familiarity will enable users to use Windows tablets become easier.
Judging from the history of competition, the focus of the battlefield between Apple and Microsoft in the future will shift to the iPhone4S and the Nokia Lumia800 running Microsoft's Mango. Before Apple introduced the iPhone 4S in India last month, there were several different rumours about the new Apple iPhone product, but Apple did not directly introduce the iPhone 5. Instead, it continued to use the iPhone4, which has no "retreat or decline," and introduced the iPhone 4S with a dual-core A5 processor. In fact, the iPhone 4S and the iPhone 4 are not essentially different in their everyday use.
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