Commander's washing machine from January to September transcript: 1 world certification 2 industry awards

On the evening of October 30, Qingdao Haier (600690.SH) disclosed the third quarterly report for 2017: the operating income of the first three quarters was 119.2 billion yuan, a year-on-year increase of 41%, achieving a positive growth in the market share of the whole category. The sales revenue of its young brand commander's electrical appliance increased by 40% year-on-year, among which the size of the direct washing machine direct drive product increased by 3 times.

Paper Cup Tower Balanced Model Refreshing Guinness World Record

In February 2017, the commander's washing machine began to build a balanced shape with a Coke can. Subsequently, the difficulty of the challenge continued to increase, and the unified washing machine successively set the balance shape on the 2017 AWE scene and the Shenzhen Fashion Week booth. On June 28th, the commander's washing machine set up a 10.08-meter paper cup tower with 2,328 disposable paper cups. It successfully broke the Guinness World Record and established a quiet benchmark for industry care.

Technological innovation is certified by the industry

Following the successful break of the Guinness World Record, at the 2017 China Washing Machine & Dryer Industry Summit Forum held on September 22, the commander of the washing machine won the 2017 China Washing Machine Industry Professional Care Fashion Brand Award, in which the commander of the series was straight. The washing machine won the “2017 China Washing Machine Industry Fashion Washing and Leading Product” award, and its professional quality has been certified by the industry.

Since the beginning of this year, China's washing machine market has picked up, and the growth rate in the category of household appliances is second only to air conditioners, and consumer hotspots such as large capacity, frequency conversion, and intelligence have emerged. The growth in demand for quality consumption has driven the overall market to move forward steadily. It is understood that the commander washing machine released a strategic upgrade in Shanghai on October 26, from a single product to a young clothing care solution provider, upgrading the young consumer laundry experience.

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