In today's fierce market competition in the television industry, price war has become a normal means for manufacturers to seize market share. This situation is particularly serious in the low-end market where products are highly homogenized. For consumers, consumerism and consumerism are undergoing dramatic changes. After all, TV is not a consumable product. Current users prefer to have better quality when they choose. The high-end of the entire TV market is being accepted step by step. This has also become a new direction for the entire industry to break through.
Philips 55POD9002/T3 TV first test
From this point of view, the emergence of OLED technology has played a positive role in the television industry, prompting the entire industry to upgrade from traditional price wars and promotional campaigns to high-end and quality products. According to the data monitored by AVC, from January to July 2017, global shipments of OLED TVs increased by 91.1% year-on-year in 2016, of which OLED TV shipments in the Chinese market increased by 109.7% year-on-year. The situation is gratifying. In the North American TV market of more than $2,000, the OLED TV share is as high as 70%.
The emergence of OLED technology has ushered in a major upgrade of the television industry
OLED TVs took the lead in the United States to open the market with the characteristics of pure black, true color, ultra-wide viewing angle, and healthy eye protection, followed by a strong outbreak in the developed countries in Europe. Under the general trend of domestic consumption upgrades, we can also see from the authoritative data that OLED TVs are also being widely accepted by Chinese high-end consumers. The growth rate of the market has already surpassed North America, and the number of manufacturers joining the OLED TV camp has also increased.
Many TV makers enter the OLED field
As a European traditional TV maker, Philips is widely known by the Chinese people. As early as 1936, it produced the world's first color TV. Currently in the case of liquid crystal "life soon," Philips has already laid out the OLED field and launched many exciting OLED products. Today, Philips came to our evaluation room with a TV model number 55POD9002/T3. The OLED plus Philips' Ambilight technology is worth looking forward to, and its comprehensive strength still needs to be furthered from a professional point of view. verification.
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